Google’s Matt Cutts ends up answering the should I nofollow internal links question by answering a specific case study: Should “back to top” links have nofollow? Should internal links use nofollow? Matt recommends to never nofollow internal links, unless there’s a specific and logical reason.
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I run a couple of paid links here on Designparc that are industry and category specific. And since I don’t want Google to kick my ass over passing PageRank, I added “nofollow” tags to all of those paid links. A few companies who wanted to place paid links on Designparc got pissed off when I…
Google cares about the quality of the links pointing “to” your site! On the other hand, Google’s not a big fan of excessive link exchanging (“Link to me and I’ll link to you”) methods. “The best way to get other sites to create relevant links to yours is to create unique, relevant content… It is…